DEFY - Believe in Better

For 116 years, DEFY has been pioneering a brighter future for all South Africans by producing innovative domestic appliances.
— Jackie Cameron

From the very first, award-winning electric stove in 1932 to South Africa’s first automatic washing machine in 1962, Defy’s dedication to innovation has made the a brand a staple in South African homes and beyond.

Defy’s patented Thermofan+ Technology is a one-of-a-kind innovation with improved and consistent heat distribution inside the oven. It is these ovens that are found in the Jackie Cameron School of Food & Wine patisserie kitchen, ensuring that her young aspiring chefs have all that they need for success.